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Italy’s renowned parmigiano reggiano, favoured for finishing off bowls of pasta and rocket salads,
is one of the most counterfeited cheeses in the world.
Now its manufacturers have found a new way to hit back against the lookalikes: by adding microchips.
The move is the latest innovation from the Parmigiano Reggiano
Consortium (PRC), the association which oversees production, which has been trying for a
century to fight off cheaper imitations that do not follow the exacting
requirements to make the real deal.
The cheese, which can trace its history back to the middle
ages, gained the EU’s prized protected designation of
origin (PDO) status in 1996. Under those rules parmigiano reggiano – the only
kind which can be called parmesan within Europe – must be made in a small part of northern Italy,
including in the provinces of Parma and Reggio Emilia.
Cheese and chips
Italy’s renowned parmigiano reggiano, favoured for finishing
off bowls of pasta and rocket salads, is
one of the most counterfeited cheeses in the world.
Now its manufacturers have found a new way
to hit back against the lookalikes: by adding microchips.
The move is the latest innovation from the Parmigiano Reggiano Consortium
(PRC), the association which oversees production, which has been trying for a century to fight off cheaper imitations that do
not follow the exacting requirements to make the real deal.
The cheese, which can trace its history back to the middle ages,
gained the EU’s prized protected designation of origin (PDO) status in 1996.
Under those rules parmigiano reggiano – the only kind which can be called parmesan within Europe – must be made in a small part of northern Italy, including in the provinces of
Parma and Reggio Emilia.
Cheese and chips
Italy’s renowned parmigiano reggiano, favoured for finishing off bowls of pasta and rocket salads,
is one of the most counterfeited cheeses in the
world. Now its manufacturers have found a new
way to hit back against the lookalikes: by adding microchips.
The move is the latest innovation from the Parmigiano Reggiano
Consortium (PRC), the association which oversees
production, which has been trying for a century to fight off cheaper
imitations that do not follow the exacting requirements to make the real deal.
The cheese, which can trace its history back to the middle ages,
gained the EU’s prized protected designation of origin (PDO) status in 1996.
Under those rules parmigiano reggiano – the only kind which can be called parmesan within Europe – must be made
in a small part of northern Italy, including in the provinces of
Parma and Reggio Emilia.
Cheese and chips
parmesan.
Italy’s renowned parmigiano reggiano, favoured for finishing off bowls of pasta
and rocket salads, is one of the most counterfeited cheeses in the world.
Now its manufacturers have found a new way to hit back against the lookalikes:
by adding microchips.
The move is the latest innovation from the Parmigiano Reggiano Consortium (PRC), the association which oversees production, which has been trying for a century to fight off cheaper imitations that do not follow the exacting requirements to make the real deal.
The cheese, which can trace its history back to the middle ages,
gained the EU’s prized protected designation of origin (PDO) status in 1996.
Under those rules parmigiano reggiano – the only kind which can be called parmesan within Europe – must be made in a small
part of northern Italy, including in the provinces of Parma and Reggio Emilia.
Cheese and chips